Europe is still the region with the highest alcohol consumption in the world, which contributes significantly to the mortality from non-communicable diseases (NCD). Reducing alcohol-related harm is also one of the key factors for healthy workforce, increased productivity and reduced costs for healthcare services. The conference will focus on cross-border issues in alcohol policy which can dilute the effectiveness of national measures to tackle harmful use of alcohol.
The general aim of the conference ‘Cross-Border Aspects in Alcohol Policy – Tackling Harmful Use of Alcohol’ is to reduce alcohol-related harm in the EU by strengthening the member states’ capacities to implement effective health policy and tackle cross-border issues. Labelling of alcoholic beverages, cross-border purchases of alcohol, and marketing will be in focus at the conference. In addition, discussions will be held on research and monitoring concerning alcohol policy. Representatives of different sectors – health, agriculture, culture, finance – are invited to the meeting.
Our aim is to discuss the recent developments and envisage the future steps to tackle the harmful use of alcohol in the EU. The conference, together with the debate at the informal meeting of health ministers, held in July in Tallinn, will feed into the preparation of the Council conclusions on these issues.