A growing collection of alcohol awareness resourcesJanuary 04, 2017
A year ago, in January 2016, we started a special blog gathering different alcohol awareness materials into one place. https://alcoholads.wordpress.com/ is an archive of alcohol awareness campaigns, videos, posters, clips, infographics, documentaries and other materials.
With new materials added daily, the archive now holds 400 different campaigns and examples. To our knowledge this is globally unique and largest resource collection focusing on alcohol awareness. New campaigns will continue to be added every day.
Alcohol awareness raising campaigns can be supporting elements for the alcohol policy measures that require public support in order to increase the level of effectiveness. Globally, the main organizers of these campaigns are governments and governmental institutions but also NGO-s and advocacy organisations.
Nordic countries, while having strong alcohol policy strategies, have focused also on raising public awareness on alcohol related issues. Organisations like IQ in Sweden, AV-OG-TIL in Norway and Fragile Childhood in Finland are good examples and which have also reached international attention with their works.